Be #1 on Google: 52 Fast and Easy Search Engine Optimization Tools to Drive Customers to Your Web Site (Business Books)
Google Your Way to the Top of Your Industry!
It’s great to have a punchy Web site, but if you aren’t optimizing your search-engine presence, you’re just another company lost in cyberspace.
With Be #1 on Google, you can instantly put your company in the top spot of relevant online searches―and dramatically increase sales. An international expert in search-engine optimization, Jon Smith explains how to draw serious customers―not curious or bored Web surfers―to your site by
- Registering with Google
- Coming up with the best keywords
- Thinking like your customers
- Making your site totally accessible
- Using metadata to your advantage
- Advertising on the Web
- Measuring what works, and what doesn’t
Containing 52 techniques in all, each of which can used immediately, Be #1 on Google is the essential guide to winning the battle for first ranking on the world’s most utilized search engine.