How To Start Podcasting

33 min read

If you’re looking for a guide that leads you through how to start a podcast, you’ve come to the right spot… There are a number of steps you will need to do in order to start your podcast. In this podcasting lesson, we will walk you through each step:

  • Selecting a topic and identifying it
  • Show and episode structure
  • Cover artwork creation
  • Equipment selection for introduction and conclusion music
  • Audio recording and editing
  • Promotional suggestions for Apple Podcasts (iTunes)

Furthermore…

Table Of Contents hide

How To Start Podcasting – Why podcasting works as a content material platform

Podcasts are a popular way to share content because they are easy to listen to. People can listen to podcasts in their cars, at the gym, or even at work. Podcasts are also easy to listen to because you can listen to them on almost any device. Your listeners don’t want to hear you on the radio or while driving. They can listen on their phones, tablets, or desktop computers.

Podcasts are different from radio in that they can be listened to whenever the listener wants. Podcasts let you connect with your audience in a more personal way than other types of content. Imagine that you have at least 30 minutes to talk to the people you want to reach. When you talk to them one-on-one, they pay attention. This is your chance to connect with your audience on a more personal level.

People pay more attention to advertising because they are more interested in it. Midroll found that 61 percent of podcast listeners bought something they heard about on a podcast. This is true whether you are making a podcast to advertise your business or to make money from ads. Podcasts are also free. You can make and listen to them for free.

Planning Your Podcast

This is the first step in making a podcast, and it’s often skipped. Before you can move on, you’ll have to spend a lot of time here. You can start planning your podcast like a pro by pulling out a notebook or a whiteboard.

Pick a subject

You need to make sure that your podcast is about something specific. Try to narrow it down to something you can talk about for a lot of episodes (at least 100), but that isn’t so broad that people won’t be interested. For example, instead of a “outdoor” podcast, you could talk about mountain climbing, or more specifically, climbing 14ers. As your topic gets more attention, you can always add to it.

Choose a co-host (elective)

Do you want to host an event with a friend, business partner, or co-worker? Starting a podcast will be much easier if you have a co-host. The conversation will be more interesting if you both talk about what you think about a subject. Having someone keep an eye on things could also be helpful. Also, you might be able to split up more tasks, like editing, selling, and so on.

Still, there will be trouble. You’ll have to make sure that everyone is committed for a long time. And making a plan from the start will help you know when each week you can record. But right now, there are no rules. If your co-host can’t make it, you might be able to do the podcast without them. You could also start out by yourself and add a co-host later. Start is the most important thing. so let’s come up with a good name:

Pick a name

There are a lot of different names on the top charts for Apple Podcasts. Some of them say what the show is about, while others don’t say much. I’m going to say something that seems to go against what I just said: you should pick a name that is more general than your subject.

Using the mountain climbing example from before, if we call ourselves “The 14er Cast,” what happens when we want to talk about backpacking and ultralight camping? Instead, choose a reputation that will let you grow if you want to in the future. Maybe “Mountain Adventures (Above & Below 14,000 ft)” would work because it has a hint of 14ers but still lets you talk about anything if you want to. As I was writing this, I just thought of that, so I’m sure you could come up with something better!

 What’s Your Podcast For?

First of all, tell me why you want to make a podcast. Do you work for yourself? A company? Or a person who runs marketing? If so, you may have heard that podcasting is a great way to build your credibility and give your customers and target audience useful and fun content. Or are you just interested in podcasting as a hobby? This could mean that you’ll be making a show when you don’t have to. And you’ll write about something you’re really interested in. In either case, this is where you can find your “why.” This is important to remember so that you can stay motivated even when it’s hard to put out a show. Next, let’s talk about your “who.”

Who is Your Podcast For?

So, first, ask yourself, “Who is this podcast for?” In reality, you won’t draw an audience until you know exactly who you’re producing for and why. If you’re a personal trainer starting a health and fitness podcast, your target audience may be people interested in healthy food, weight reduction, exercise, or bodybuilding. If you’re making a passion gift based on your love of zombies and post-apocalyptic fiction, your target market will be other fans.

They might appreciate The Walking Dead, Resident Evil, World War Z, and Night of the Living Dead. Many individuals speak about creating listener avatars. It’s smart to plan who you want to target with your content. When planning an episode, ask yourself, “Would John, our listener persona, like this?” Is this centered on his interests and hobbies?” It will help you keep your presentation focused and on track, resulting in more interesting material.

So, once you’ve established who you need to contact, what do you do? You must persuade them to listen. This means creating material that benefits them when they play it. We’ll get to it shortly, but first, some study resources to bookmark.

Who is your podcast for

Do I Need an Audience to Start a Podcast?

Before we proceed, we should address a commonly posed question. Some people have a following before beginning a podcast. It might be a company, a model, a musician, an athlete, or a creative. It’s a good method to establish a new following if you already have one for anything other than your podcast. This believes your podcast is connected to them. Consider surveying your audience at various phases of development.

You might ask them “what’s your major pain point?” and “what’s bothering you right now?” This may aid you in the future development of your material. You might even be interested in learning more about them. It might be anything from their demographics and geography to the podcasts they listen to (if any). This should not be a source of delay or “design by committee”; instead, you should begin making decisions and moving ahead gradually (preferably sooner).

 

What If I Have No Audience?

Welcome to the vast majority of individuals who start a podcast! Please don’t allow this to be one of the difficulties that prevent you from starting your own present. Most podcasters begin by speaking “into the void,” but if you follow the instructions on this page and save the articles we link to, you will be able to gradually grow your personal audience from scratch! Here’s some more useful information for you. The results of our 2020 Podcast Discovery study indicated that prospective new listeners don’t care if they’ve never heard of you. In reality, it is the least important thing people will consider when deciding whether or not to hit play. Check out the survey link for more useful statistics and information.

how to write a great podcast description

 

Give Them a Reason to Listen

Whether you are providing knowledge to aid someone lose weight (as in the case of our private coach) or conducting a very amusing discussion with one of your favourite writers (as in the case of our zombie podcaster), you are providing value to your audience. Not only have you ever given them a reason to listen, but you’ve also given them a reason to return for more. This must be considered throughout the planning stages. Can you brainstorm 10-15 possible episodes that you believe your audience will enjoy?

 

Naming Your Podcast

How To Start Podcasting

 

No “how to start a podcast” guide is complete without answering the most common of inquiries — what do I call the factor? When it comes to naming your present, there are three main factions.

Option 1 – The Clever Name

You can try putting a really intelligent name on your present. But keep in mind that people want to be able to find it when they’re looking for information on your subject. If you have a clever/catchy name for your show, try to integrate an outline into the title as well. It’s pointless to publish great information if no one can find it. For example, consider one of our exhibitions titled Path of Least Resistance. It’s most certainly in the ‘smart name’ category, albeit we’re not that brilliant… So, to provide a little more context, we also utilise the tagline: The Uncommon Leader’s Guide.

Option 2 – Descriptive Title

The searchable (but maybe dull) option is to readily name your presentation what your audience is looking for. If our private coach refers to her show as The Fitness Podcast, there is no doubt about what the show is about. It’s a fantastic idea, although it probably decreases how memorable it is just somewhat.

Naming Your Podcast

If you choose this approach, avoid being overly verbose and wordy. Remember that you’ll be saying the podcast name a lot when recording your episodes, so make sure it’s easy to remember.

Option 3 – Using Your Own Name

This is just about a no-no except you’ve already acquired a viewer. If somebody began The Mike Smith Show and it was about mountain climbing, folks would simply assume “who is Mike Smith?” and transfer on to the following podcast. Again, you possibly can incorporate this into your present’s identity together with one thing descriptive (‘Rock Climbing, with Mike Smith’). But keep away from naming the present after you without every other particular.

 

Schedule Your Episodes

After deciding what kind of information you want to put out on your podcast, it’s time to think about the episodes themselves. So, when it comes to starting a podcast, what are some of the most often asked questions on podcast episodes?

What Should the Length of a Podcast Episode Be?

The size of a podcast is totally determined by the content. Don’t water down valuable substance or pad out concise work! How long does it take to get the word across? Most podcast listeners would consider a “short” episode to be anything less than a quarter-hour. And a “long” episode would most certainly last more than an hour.

how long should a podcast be transparentMany may point to the average commuting time (usually about 20 minutes) as a decent size to aim for. However, anything between 20 and 45 minutes appears to be the “sweet spot” for episode length.

How To Start Podcasting

 

Why shorten 50 minutes of important content to just 20 minutes? Why spend 30 minutes going over your points when you can say them all in 10. Assume you do a two-hour interview with a great dialogue. It is always feasible to divide it in half. Your listeners will soon tell you if your episodes are too short or too long for their preferences. Every year, poll your audience to enhance their experience. This data may be used to create a ‘average’ for your listeners. Size, as noted in Section 3, might be a ‘unique’ feature. Some listeners favour short 4 minute programmes, while others prefer long 3 hour in-depth interviews. Consider whether your size selection is intentional.

How Often Should I Release New Episodes?

That’s a good question. Here’s the answer: The best schedule is one that you can stick to consistently. So, once a month is OK. Better yet, every two weeks. That’s fantastic if you can do weekly. You may still make an impact with a biweekly or monthly present, but people plan their lives around the weekday. Our habits keep us going, and tapping into them might be useful. Meeting a deadline is worthless. You’ll have more effect if you release one amazing episode every month instead of one every week.

Another Option: Podcasting In Seasons

How To Start Podcasting

Season podcasting gets you off the publication conveyor belt and back to having fun! Starting a podcast doesn’t have to be like running on a treadmill, with fresh episodes every week/fortnight/month. You may follow TV’s lead and podcast in seasons. Every season has a theme when you start a seasonal podcast. You may write 6-12 episodes on that topic or subject, then take a break.

Restart the season (with a fresh theme/matter) and repeat the process. Seasonal podcasting has several advantages, including the ability to repurpose your content into a course or an ebook later on. During breaks, you may lose momentum (and your audience’s attention). We realized that if you prepare them for it and state whether you’ll return, you defeat each point. Despite everything, you can’t miss your own deadline!

Choosing Good Episode Titles

Choosing strong, searchable, descriptive episode titles is vital, much like choosing a podcast reputation. The most common error in calling your episodes is “Episode 1”, “Episode 2”, etc. Nobody will know what to expect if they hear. A podcast is all about getting people to listen, therefore encourage them to download one of your episodes. Make it plain to others what they will gain by listening to you. Any podcast listing will have shows titled “How To…”, “Five Tips For…”, etc.

These are trendy because they work. Make sure you deliver what you promised in the headline. Apple/iTunes also allows searching by episode number. So you may show up not only for your podcast name but also for your episode titles. If you can identify them correctly, you can move forward a level. Need help with titles, lengths, and the fine print? We’ve done solo, co-host, group, roundtable, drama, etc. We’ve done it for many reasons and it’s worked great for us. Everything we know is in our Podcast Launch course in The Podcast Host Academy, which includes weekly live Q&A courses where you may ask us questions. Take the course, ask for guidance, and launch!

How to document a podcast

Connect a USB microphone to your computer and run the audio recording programme to create a podcast. A microphone must be plugged in, turned on, and set as the default input device in your recording programme. Simply open the document in your programme and begin conversing! Even if errors occur, there is no need to stop or suspend the recording. You may always edit the recording using the same programme.

This four-minute video will help you record your first GarageBand episode: You may need to save your podcast after recording it. This is because MP3s compress well (short file size) and can be played on the majority of devices. Save your MP3 with a set bitrate, not a variable bitrate (VBR). Most recording applications will request this information during storage. A suitable bitrate is 128kbps, which keeps file sizes short while preserving the quality of audio files. I recommend 44.1Mhz, which is CD quality.

Getting an intro and outro

Every episode of your podcast should include an opening and outro to give it aptitude and personality. They’re usually fast voiceovers with opening music that cover the podcast, episode number, host(s), and the show’s “hook” or slogan. These introductions and outros are sometimes known as bumpers. You can document these yourself if you have the necessary skills. Alternatively, you might hire someone with a good voice to record your intro and outro and produce the music for your podcast. I previously utilised Fiverr to make the opening and outro for my show. I recommend listening to a variety of podcasts in your field of interest to gain ideas for the intro and outro.
How To Start Podcasting

How to edit your podcasts

Editing your podcasts allows you to add an intro and outro, adjust the volume, and remove any gaps of unnecessary air or mistakes. Any of the above-mentioned software programmes (for example, Adobe Audition, Audacity, and GarageBand) should suffice. Search for options in your audio editor of choice that frequently stabilise the volume so there are no spikes of high loudness (headphone listeners will like this), and eliminate background sounds and pops.

. audacity_podcast_edits

If you are having problems understanding the programme or find the process time consuming, you may pay someone to edit your episodes for you. Freelancers are on Fiverr and Upwork. In order to find the ideal individual, you need stay with them for a while. In addition to levelling and loudness normalisation, other post-production services like Auphonic can aid. Regardless of the strategy, it’s vital to equalise each episode’s volume.

One episode should not be louder or quieter than the others. After editing, save your recording as an MP3 with a bitrate of 128kbps and a pattern rate of 44.1MHz. I suggest editing your MP3’s ID3 tags after saving it. The ID3 tags allow you to provide more information about the file to MP3 players and devices (podcast). This is how MP3 players can present track data.

Podcast hosting

On your audio files, you’ll need a different host. Even if you already have a web host and a website, you are not required to put your MP3s on the same server. The demand for downloading and streaming MP3s overwhelms those shared web providers’ bandwidth and performance. Thankfully, media hosts are inexpensive. Here are some of the ones I use and recommend:

Libsyn. Podcast hosting starts at $5 per month for 50 MB of storage and unlimited bandwidth.
Blubrry. Podcast hosting starts at $12 per month for 100 MB of storage and unlimited bandwidth.

Consider how many episodes you’ll be releasing every 30 days. Let’s say you’re going to be releasing a new episode every week. That works out to about four episodes every month. If each programme lasts an hour, each episode should be around 50 MB. This implies you’ll very certainly need more than 200 MB per 30 days. This is only one example. You should decide which plan is appropriate for your needs and then move from there. In most cases, it’s better to pay for the one that gives you a little more capacity than you need just in case.

Syndicating your podcast RSS feed

Once you have your media host configured and on the very least one episode uploaded, chances are you’ll be equipped with an RSS feed by your media host. This feed incorporates your whole episodes and the associated information, akin to each episode’s title, work, description, and MP3 file location. Fortunately, your media host handles all of this for you, so if this sounds troublesome, it’s not.

iTunes_Connect

This RSS feed is what chances are you’ll be submitting to podcast directories, akin to Apple Podcasts. You only should submit this feed as quickly as. Every time you add a model new episode to your media host, the feed is routinely updated on Apple Podcasts and each different directories you’ve submitted the podcast to. I’ll go over this in extra aspect throughout the subsequent half.

How to start a podcast on Apple Podcasts

Apple Podcasts is a very powerful podcast itemizing and it should undoubtedly be your focus. If you’re only going to submit your podcast to 1 itemizing, that’s it. To uncover methods so as to add to Apple Podcasts, head over to iTunes Connect’s Podcaster Support web web page to create an account and submit your podcast.

How so as to add a podcast on Stitcher

Stitcher is the second largest podcast itemizing and one different good means for people to seek out your podcast. Basic Brewing Radio, as an example, is a podcast on Stitcher that discusses homebrewing beer. Wine fans, then once more, can tune in to the Wine for Normal People podcast.

How to start a podcast on SoundCloud

SoundCloud is one different channel the place you presumably can list your podcast to amplify your attain. PlayStation, as an example, has built up an viewers of virtually 5,000 subscribers for its SoundCloud podcast. Submit your podcast and RSS feed to SoundCloud.

How to start a podcast on YouTube

You might have to put your podcast up on YouTube to realize rather more of us. You’ll desire a video file so as to add as you’d for each different YouTube video. For the visuals, you should use a static branded image that enhances your totally different work. Or, you presumably can embody a video. Many podcasts have video recordings of the speaker(s), akin to this one from Bulletproof:

How so as to add podcasts to Spotify

Spotify is an up-and-coming itemizing for podcasts attributable to its status with music streaming and expertise to make associated music and podcast ideas. The itemizing is rising quickly, in order that it’s worthwhile to get your podcast in its feed to boost visibility. Get started by heading over to Spotify for Podcasters and observe the steps to submit your current. It can take two to five days to look on the podcast listings, however most generally current up in a few hours.

How to start a podcast on Google Play Store

Starting a podcast on Google Play Store is a good approach to obtain further potential listeners. Start by visiting the Google Play Podcasts portal. Click Add a Podcast and paste your podcast’s RSS feed URL, then click on on Submit RSS Feed. Once you affirm possession of your podcast and review the information, publish the podcast and sit up for approval.

Launching your podcast

 

iTunes New & NoteworthyYour first episode may be included in Apple Podcasts’ New & Noteworthy section. Consider how much this may help your podcast expand quickly. This would give your new podcast a lot of exposure. To enhance your chances of being included on Apple Podcasts, you should start gaining listeners and reviews immediately. This will place you in the spotlight. It’s possible that launching your podcast in this way will help it grow organically. Make your podcast’s launch a huge event and build a buzz. Make a landing page for your podcast, announcing your plans.

On this landing page, users should be able to sign up for a mailing list to be contacted on launch day. Creating a small audience before the launch might assist create a snowball effect. Start your podcast with a few episodes, ideally three. This is a great blend of episodes for your audience to hear right away. If you simply have one episode, you won’t get the listener numbers required by Apple Podcasts. You also want to show your listeners that you will be posting often and that they may subscribe. Presenting episode #1, #2, and so on signals that there will be many more. Send an email to your list announcing the debut and inviting them to subscribe and evaluate the podcast. Encouraging your subscribers to leave reviews on the first day can help you get discovered by Apple Podcasts and increase your chances of getting featured.

Show Format

Length

Many “experts” believe that podcasts should have a specific duration. Unfortunately, that is just rubbish. You don’t want a podcast that lasts 28 minutes since that’s how long it takes to drive. People can’t listen for more than an hour, so keep it under one hour. Podcasts may be as short as 5 minutes or as long as 6 hours. Discover what works for you and stick with it. Because you strayed off subject for a quarter of an hour, I would attempt to keep it as short as possible. Pop Up Podcasting has a nice example of “easy, good, or long – select two”:
easy good long podcast length diagram

Style

People enjoy interview shows, but you are not obligated to participate in one. You can alternate between solo (or co-hosted) shows and interview shows 50 percent of the time. One of the nicest things about conducting interviews is that they are a terrific method to attract new listeners, especially if you make it simple for your guests to participate by providing pre-written templates and images.

Episode Format

So what does a selected episode sound like? I wrote this post about podcast intros, nevertheless it has a bunch of examples of various episode codecs for in style podcasts. Here’s one instance:

  • Teaser
  • Intro Music
  • Welcome
  • Ad Spot
  • Interview
  • Call To Action (“Review us on iTunes!”)
  • Outro Music

Get artistic with this half. Different segments make it simpler to share small clips on social media too. But do not forget that for each episode you set out, you should have each repeat listener and new listener so that you should attempt to converse to each of them.

So, what does one of the episodes sound like? This post is about podcast intros, but it also shows a lot of different ways that popular podcast episodes are set up. Here’s just one:

Teaser\sIntro Music
Welcome\sAd Spot\sInterview\sCall To Action (“Review us on iTunes!”)
Outro Music

Try to think of something new for this half. When small clips are broken up into different parts, they are easier to share on social media. But don’t forget that each episode you put out should have both returning listeners and new listeners, so you should try to talk to both of them.

So, what does one of the episodes sound like? This post is about podcast intros, but it also shows a lot of different ways that popular podcast episodes are set up. Here’s just one:

Teaser\sIntro Music
Welcome\sAd Spot\sInterview\sCall To Action (“Review us on iTunes!”)
Outro Music

Try to think of something new for this half. When small clips are broken up into different parts, they are easier to share on social media. But don’t forget that each episode you put out should have both returning listeners and new listeners, so you should try to talk to both of them.

Preparation

Now that you’ve written down your topic, format(s), and website name, we’ll need to do a few things before the site goes live…

Create Cover Art

podcast cover art from new and noteworthy

When most people open Apple Podcasts or their favourite podcast programme, the first thing they’ll see is your cover artwork. If you post your gift on social media, it might also be the image that others view. I’d start with Buzzsprout’s excellent post on developing cover art. If you have a limited budget, I highly recommend using 99 Designs to make yours. You’ll receive draughts from a variety of designers, and you’ll be able to choose which ones you want to have further improved.

 

Select Intro Music

I am a huge admirer of PremiumBeat for podcast music. It’s simple to find, you receive a complete licence, and there are a multitude of options. Check out this article on royalty-free music for more options. The majority of individuals do not desire an unlimited subscription-based music service, but rather one or two songs.

Acquire A Microphone

Audio quality is vital, but a high-quality podcasting microphone does not have to be prohibitively expensive. The Audio-Technica ATR2100x-USB is a popular podcasting microphone (model new model for 2022). These USB microphones with XLR connections allow you to upgrade your recording equipment without purchasing a new mic. I recommend reviewing our podcast beginning kit page for further options, especially if you want to have co-hosts.

Guests on Podcasts

Now is the time to compile a list of podcast guests if you are conducting an interview show. Then initiate contact with them. Utilize a service like to Acuity Scheduling so individuals may schedule appointments directly on your calendar. This eliminates the hassle of negotiating a meeting time back and forth, allowing you to focus on attracting more attendees. In addition, you may request specific information, such as their Skype login or an introduction you can read when they plan a meeting with you. To record your interviews if you are not present or if your co-host is not in the same room.

Recording & Editing

Alitu (The Easy Way)

Even easy duties like GarageBand or Audacity may be scary in case you have by no means used an audio editing software program earlier. It is comprehensible that audio manufacturing is full of jargon! If so, then Alitu could be the best choice. It is a ‘podcast creation’ utility that automates a good portion of the complicated technical elements and primarily generates your episode for you. It is completely browser-based, so there is no such thing as a software program to obtain, and it really works on any internet-connected machine. It is designed to be extraordinarily user-friendly and performs just about every part:

  • Takes care of cleansing up the sound.
  • Lets you add music and helps you set your audio segments collectively
  • Your episodes will be revealed straight.

Simply add your recordings and utilise the foolproof podcast-specific editor to remove main issues. Alitu takes care of the remaining! Alitu additionally offers a group of music and jingles that you could use as your theme tune or as transitions between segments. You should undoubtedly give Alitu a strive, whether or not you are an entire newbie or a seasoned podcaster seeking to considerably cut back your manufacturing time. Sign up for a free 7-day trial right here!

GarageBand (Free Option)

I’m going to point out you how you can document and edit music with GarageBand. Other audio editing software program is analogous, however most have extra superior features that you do not want once you’re simply beginning out. Adobe Audition and Audacity are two well-liked decisions (every works with Mac & PC). You can even learn our full post about software for editing podcasts.

Create A Template

Before you start, it will be much easier if you make a template that you can use every time you record an episode of your podcast. This means that you should already have your intro and outro music in place, as well as space for ads and tracks for your voice or an interviewee. Keep in mind that this can look different depending on how your podcast episodes are set up. Make a template that works for you. Here’s one that I like to use:

Podcast template in GarageBandI’ll just open up the template, click File > Save As, and name the file after the name of my episode (i.e. 008-episode-8-title). This will also keep any effects you’ve added to the tracks, like compression, EQ, or anything else. I’ll show you the settings.

Recommended Steps (After Starting A Podcast)

Your job isn’t performed when you begin a podcast. Here are my suggestions to assist make your present extra interesting and simpler to develop:

Create A Website

Blogspot (Easy To Medium Difficulty)

Most podcast hosting services give you a website, but if you want to be taken seriously, you should get your own WordPress host. Bluehost is by far the best choice for people who have never had a website before. You also get a free domain name for the first year. If you need a little more help, start with this post on how to start a WordPress blog. It has the first steps. I have a list of great plugins for WordPress that a podcaster would also want. And if you need more help, I have a course called Podcast Website LaunchPad that will walk you through everything.

Website for podcasts (Easiest Method)

Podcastpage is a website builder and hosting service that is made just for podcasts. It’s kind of like Wix, but it’s made for podcasters. Coding is not important. You just choose one of their themes, change it to your liking, and add Google Analytics or email marketing if you want to. You can add pages or blog posts, change the look of your audio player, and make it easy for people to sign up. It works with any podcast host, and the prices are fair, starting at $80 per year or $8 per month. Here is where you can learn more and sign up for a free trial.

Get the Recordings

Transcriptions are a great way for search engines like Google to “read” the episodes of your podcast. They also give your readers another way to quickly look something up. You don’t have to start out with them, but it’s another thing that will make you stand out. Buzzsprout’s paid plans come with a built-in transcription service that costs $.10/minute. However, Scribie is my favourite transcription service. Try to help them.

Write up show notes.

Show notes can be transcriptions like the ones above, a simple summary of what you talked about, or a full blog post that is more for reading than listening. Some people do a mix of things. On this website, we start with written content and then move on to podcast episodes.

Add a link to your show

Get the episode’s embed code and put it on your current notes page so that people can listen to your site. Just like that! This “How to Start a Podcast” guide has 5 stages that are broken down into 20 steps, so keep reading to find out more. We hope that this guide will give you the skills and ideas you need to get started. And if it does, let us know by getting in touch. We’d like to listen.

A quick warning. Some of the links to services on this page are affiliate links. This means that if you buy, we’d get a small cut of the sale at no extra cost to you. All of this helps pay for the huge amount of free content we put out. And you can be sure that we only recommend things that we use ourselves and like. Ok, stop putting things off—what that’s we’re trying to avoid! Find out how to create a podcast.

Growing your podcast

And congrats on finding out how to podcast and putting out your first few! What’s next? One word: progress. Encourage your listeners to rate and subscribe to your podcast on Apple Podcasts. It may assist to have more subscriptions and reviews. Rather than asking listeners to give reviews live, advertise this on your website, social media, and emails. I prefer to reward listeners who leave reviews and connect with the show. Every week, I choose a random review from Apple Podcasts and offer that listener a free Kindle ebook.

It encourages my listeners to post reviews since they can earn something for nothing. Your success depends on your consistency. Every week, release a new episode on the same day and time. To show your readers that you are serious, you must be persistent and post often. Nobody wants to listen to or watch a podcast that promises regular updates but never delivers. Create a mailing list and invite your listeners to join. For every dollar spent on email marketing in 2016, Campaign Monitor found a  return. Subscribers to your podcast aren’t enough. Email is handier than utilizing your podcast or social media to sell or notify your audience.

 

How to earn a living with a podcast

There are more options for monetizing your podcast. Your first priority should be to develop your viewers’ trust and belief. Then you might want to think about monetization. One of the most popular ways to monetize a podcast is to approach sponsors and perform “reads” offering relevant items and services. If you’ve listened to other popular podcasts, you’ve most likely seen these advertisements in which the host reads ad material and sends listeners to a specific URL.

Another option is to easily utilize your podcast to promote your own products and services. You may refer your listeners to one of your products or services at the beginning and end of your podcast, just like you would in a sponsored learn. If you must adhere to this, provide your listeners with a unique URL or discount code.

FAQ – How To Start Podcasting

How do you’re taking heed to podcasts?

There are 3 methods to take heed to a podcast:

  • On the podcast web website. The best resolution to tune in is through an internet website browser, akin to Safari or Chrome. You can hear in your computer or a browser in your cellphone.
  • On your iPhone or iPad. People with an iOS gadget can uncover and take heed to podcasts inside the Apple Podcasts app.
  • On Android. People with an Android cellphone can hear by way of the Google podcasts app.

How do podcasts earn a dwelling?

There are numerous strategies to earn a dwelling with a podcast. Some of the popular strategies are:

  • Sponsorships. This is when the podcast promotes a sponsor all through the current. How quite a bit you make from sponsorships relies upon upon what variety of downloads your current will get. Sponsors generally pay on a cost-per-1,000 basis with expenses ranging from $18 to $50 CPM.
  • Direct assist. Direct assistance is when a quantity asks listeners for money to assist the current. If of us love your content material materials, they’ll likely throw some money your method to help keep the podcast working.
  • Affiliate product sales. Podcasters may even earn money from affiliate promotion. Rather than earn a dwelling per acquire, you will generally make a proportion of what you promote for the company you’re promoting.
  • Selling products. One frequent method podcasts earn a dwelling is by selling products that complement the current. This can embody merchandise, consulting suppliers, books, live events, programs, and additional.

How quite a bit do podcasters make?

Popular podcasters might make $25 to $40 for every 1,000 listeners from advertisers. Advertise Cast tales the everyday podcast selling expenses in 2019 have been $18 CPM (value per 1,000 listeners) for a 30-second advert and $25 CPM for a 60-second advert.

What are the popular podcast platforms?

The hottest podcast platforms as of April 2020 are:

  1. Buzzsprout
  2. Captivate
  3. Transistor
  4. Simplecast
  5. Podbean
  6. Castos

What gear will you wish to start a podcast?

To create your particular person podcast starter kit, you’ll get:

  • A good podcast microphone
  • Audio recording software program program
  • Call recording software program program
  • Podcast gear to reinforce sound high quality

Can you start a podcast completely free?

Yes, you presumably can create and organize a podcast completely free by using a free podcast hosting service and free audio software program program and importing your reveals to websites akin to Apple Podcasts, Spotify, and Google Podcasts completely free. However, one of the of many the largest podcast strategies is to spend cash on a good microphone to reinforce sound high quality.

Start a podcast right this moment

You can start a profitable podcast right now. Begin with the podcast itemizing information and look for podcasts that already perform what you need to do on Apple Podcasts or Google Podcasts. If you already have an outside microphone, record a small episode right now presenting yourself and your podcast idea.

When you first start out, get used to speaking into a microphone for an extended amount of time and then listen to yourself. You don’t have to include the episode you recorded right now, but it’s a good idea to gain some practice and familiarity with the process. If you have any questions regarding starting a podcast or feedback on this material, please leave a comment below. I communicate with and respond to every one of them.

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