Coming Soon Page Examples

Are you on the hunt for exceptional coming soon page examples to use on your WordPress website? Establishing a strong online presence requires significant effort, and an attractively designed coming soon page can play a vital role in drawing visitors right from the start. In this post, we’ll spotlight some of the top-notch ideas and samples of excellent coming soon pages available online. We will also offer insights into creating your own custom-made landing page specifically tailored to suit WordPress requirements. Firstly though, let’s explore why having such launch-specific inquiries essential when starting up any new site.

What is Comming Soon Page?

A Coming Soon page serves as a temporary placeholder on a website, informing visitors that something exciting is in the works, such as the launch of a new product or the introduction of a brand. Brands utilize Coming Soon pages to generate awareness, create anticipation, and potentially gather signups or pre-purchases from interested customers.

These pages are commonly employed to announce various events, including:

New Product Launch: Introducing a new item to the market.
Return of a Popular Discontinued Product: Building excitement around a product’s comeback.
Launch of a New Merchandise Line: Showcasing new offerings for fans and customers.
Restocking of Previously Out-of-Stock Items: Informing customers that a sought-after item is back in supply.
Unveiling a New Website: Teasing the launch of a revamped or entirely new website.
Introduction of a Completely New Brand or Business: Building anticipation for the debut of a new brand or business venture.

While creating a pre-launch landing page is not obligatory, it can bring several benefits by engaging potential customers early on and creating a sense of anticipation and excitement surrounding the upcoming release.

Why Do You Need a Website Coming Soon Page?

Creating a proficient coming soon page or under construction page can greatly enhance the launch of your website. Here’s why:

Expanding Your Email List:

Crafting an artful ‘Coming Soon’ page inspires visitors to register, increasing your roster of email addresses for forthcoming marketing and communication endeavors.

A kickstart to SEO

Incorporating appropriate keywords on your coming soon page can provide a boost to your SEO rankings, simplifying the process of locating your website for individuals after its release.

Boosting Social Media Accounts:

Before the official launch of your website, you can leverage the coming soon page to showcase and draw attention to your social media pages. This is an effective way of attracting followers and fostering a community spirit ahead of time.

Marketing before the launch:

Before launching your website, the ‘coming soon’ page acts as an effective marketing tool by generating excitement and piquing interest among potential visitors.

Your website’s coming soon page, if well-crafted, could create a buzz and leave an optimistic impact on your visitors. This increases their likelihood to revisit when the site is launched.

What makes a Compelling Coming Soon page?

Creating a compelling Coming Soon page involves strategic tactics to engage your audience and build anticipation. Here are six key elements to ensure your Coming Soon landing page achieves the desired results:

Clearly Communicate What’s Coming: Avoid vague messaging and provide specific details about the upcoming release. Use images and relevant details to capture the interest of your target audience.
Specify the Release Date: Clearly communicate the when by providing a release date and, if possible, a countdown timer to enhance excitement. If the exact date is uncertain, launch the page and update it as soon as the date is confirmed.
Build Intrigue, Don’t Sell: Focus on creating intrigue, excitement, and a sense of urgency rather than directly selling the product. Save detailed product information and conversion-focused messaging for the actual product page.
Limit Calls to Action (CTAs): Keep the design simple by sticking to a single, clear CTA. Whether it’s a “Sign up to be notified” button or another specific action, streamline the page to encourage the desired customer response.
Provide Contact Information: Anticipate potential questions from visitors and offer ways for them to contact you. This could include an online chat option, links to social profiles, or a contact form at the bottom of the page.
Make it Shareable: Encourage visitors to share the news with others by including easy-to-use social media sharing options. Provide a shareable link and a brief prompt, expanding your reach and engagement.

By implementing these strategies, your Coming Soon page can effectively captivate your audience and lay the groundwork for a successful product launch.

But what do you write on a coming soon page?

When creating a coming soon webpage, many website owners opt to include messaging that informs visitors of the impending launch. While there are various ways to phrase this message, it is recommended that one personalizes their verbiage based on their target audience and site genre. As an example: “Be Ready for our Upcoming Fashion Outlet.”

Having acquired the insight on the importance and key elements of a successful coming soon page, it is now time to examine some superior examples.

List of 20+ Best Coming Soon Page Examples

1: Bezar

Referral promotions inherently possess virality due to their reward system. As users gain incentives for sharing and those they refer also receive rewards, the potential reach expands exponentially. To enhance your outreach capabilities, consider incorporating a referral component onto your coming soon page. Bezar offers an excellent illustration of this technique as they offered $10 credit to both referred parties in their network. By utilizing such promotional strategies on viral coming soon pages, you can increase website traffic while simultaneously building brand recognition and user engagement levels with ease!

2: App Manager 5.0

Adding a countdown timer is the ultimate way to boost urgency and conversions. By incorporating it on your “coming soon” page, you can create an incentive for users to sign up with exclusive pre-launch promotions like discounts, in-app features or community access. However, it’s important to note that these timers are only effective when they’re counting down towards something specific – just like this example where users will lose out on special rewards once the clock runs out. Coupled with attractive offers, such techniques apply pressure which increases conversion rates of potential customers visiting your landing pages before launch time!

3: TeekTak

If the idea of creating a “coming soon” page has crossed your mind, it’s probably because what you’re offering isn’t quite complete yet. In this situation, consider using surveys from companies like Qualaroo and Hotjar to gather feedback and initiate a meaningful dialogue about which features are essential to users before launching the product. Then bring these insights back to your development team for adjustments based on user responses.

By incorporating a straightforward survey box, you can take an initial step towards eliciting feedback on what individuals truly desire. This prevents the creation of products with low retention rates and demonstrates how your landing page can provide a strategic advantage.

4: Byte

5: Deximal

6: Disney+

7: Dropbox Paper

8: Duolingo

9: Equal Parts

10: Everlane

11: Evrybo

12: Freetrade

13. Freewrite

14: GoBlog

15: Juicy

16: WOOOF

WOOOF’s Coming Soon page is an excellent template for launching an upcoming sale. By featuring a popular product from the holiday sale in its main image and including a countdown clock to create suspense, this page successfully piques customers’ interest. Visitors can easily access information on the upcoming deals by clicking through, ensuring that once the sale begins they are well-prepared to select their desired items and proceed straight to checkout.

17: Ello

Ello’s Coming Soon page showcases how sold-out products can be leveraged to gather a list of engaged and relevant customers through email signups. Upon visiting the product page for their Port 40oz Stainless Steel Tumbler, visitors are redirected to the Coming Back Soon page where they can swiftly complete an email signup form to receive updates on restocking. Once stock is replenished, Ello sends automated reminders emails directing buyers back towards its online store while also offering personalized discount codes exclusive only for these subscribers- thus propelling sales even further.

18: Animated

This lively webpage presents a display of links to the company’s social media profiles. You too can adopt this clever technique for your own page, enabling effortless promotion of your social channels and enhancing your overall marketing strategy.

19: Modern + Simple

Take a look at this additional webpage. A straightforward email address field and CTA button are visible, along with a logo and brief description of the business’s purpose.

20: Strong Copy

This striking webpage features engaging text such as a greeting of “Hey You!” and captivating language that gives the impression of exclusivity. Employing this type of writing can be an effective method to persuade online visitors to complete your form, subscribe to email updates, and receive notification when you are active.

21: Bright + Simple

Though visually appealing, the coming soon page in question falls short by not having any social profile links. It’s highly probable that prospective customers would have visited those pages if they were featured on the site.

22: PURELEI

PURELEI has crafted an exceptional Coming Soon landing page to unveil its upcoming collection. The simplicity of the design incorporates all crucial elements for an effective pre-launch page:

Product Images:

Engaging visuals showcasing the new collection capture the interest of potential customers. The images provide a sneak peek, creating anticipation and excitement.

Early-Notification Email Signup Form:

A strategically placed signup form encourages visitors to subscribe for early notifications. This allows PURELEI to build a list of interested customers who will receive updates and alerts about the collection.

Official Launch Date:

Transparency about the official launch date of the new collection builds anticipation and sets clear expectations for potential customers. It adds a sense of urgency and helps in creating a countdown for the audience.

By incorporating these essential elements, PURELEI ensures that its Coming Soon page effectively communicates the upcoming collection, encourages audience engagement through email signups, and provides vital information about the launch date. This straightforward yet impactful approach sets the stage for a successful product introduction.

23: Frankie4

Frankie4’s pre-launch landing page for their upcoming ambassador program is a unique approach that highlights the versatility of Coming Soon pages. While not introducing a new product, Frankie4 leverages the Coming Soon concept to announce a forthcoming ambassador program. This example showcases the purpose of a Coming Soon page when the launch is not immediate but in the developmental stage.

Key features of Frankie4’s Coming Soon page:

Ambassador Program Announcement:

Clearly communicates the upcoming launch of an ambassador program. This information is valuable for customers who may be interested in becoming brand ambassadors.

Engagement with Potential Ambassadors:

The page is designed to initiate conversations with potential interested parties. By indicating that they are ready to talk to potential ambassadors, Frankie4 aims to generate early interest and build a community of brand enthusiasts.

Building Anticipation:

Even though the program is not yet launched, the Coming Soon page builds anticipation and ensures that when the ambassador program is ready, there is already a pool of engaged and interested individuals.

24: Bellocq

Bellocq’s Coming Soon page exemplifies a strategic use of pre-launch campaigns to capture customer details and build a valuable mailing list. This example showcases the simplicity and effectiveness of a Coming Soon page as part of a comprehensive marketing strategy.

Key features of Bellocq’s Coming Soon page:

Data Capture and Mailing List Building:

The page includes a simple and prominent early-notification email signup form. This allows Bellocq to capture customer details and build a mailing list well before the official launch.

Pre-Launch Campaign Strategy:

Bellocq leverages the Coming Soon page as a precursor to their product launch, implementing a pre-launch campaign strategy. This approach enables them to generate interest, create anticipation, and establish a connection with potential customers.

Targeted Email Marketing:

With a growing mailing list, Bellocq can implement targeted email marketing strategies. When the product is officially launched, they have a direct channel to communicate with potential customers, increasing the likelihood of conversion.

Customer Engagement:

The Coming Soon page provides a quick and easy way for customers to get in touch with the brand. This feature fosters customer engagement and allows for inquiries or feedback, contributing to a positive customer experience.

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1. WiseJack Website Coming Soon Page Example

The coming soon page illustration by WiseJack aptly communicates the website’s nature. Initially, it piques interest through a relatable query and then presents an astute solution to your quandary. The presence of captivating video embeds encourages user interaction with the platform. Last but not least, a tempting incentive is provided in exchange for responding positively towards its call-to-action (CTA).

2. Backpacker Travel New Community Website

The upcoming page design for the Backpackers Travel website is concise but impactful, successfully conveying key messages to future backpackers about an evolving community. The background image and written content work in tandem to create this effect; a transparent window on top of these components ensures that visitors can read important information without distractions from its backdrop. Finally, there are calls-to-action and social icons available which may be highly useful tools for growing their email list or online presence going forward.

3. Fixers Holiday Website Coming Soon Campaign Idea

The upcoming page example of Fixer is an impressive design that inspires. The eye-catching and lively image on the page instantly conveys the message in its tagline. Equally captivating is their CTA button text which does not resort to drab phrasing like “sign up for updates.” Rather, it aligns with the brand’s area of expertise, promising unconventional delights with “the vacation you thought was impossible.”

4. Arché Travel Agency Coming Soon Landing Page

The coming soon page of Arché Travel is praiseworthy for its clever color scheme that matches the brand’s distinctive colors. Drawing inspiration from Greece, this agency showcases enchanting tourist attractions in their website images- what traveler wouldn’t be enticed by the sight of gleaming white structures and tranquil blue waters? The use of a miniature version of these exquisite visuals within content frames lends continuity to the overall aesthetic, complemented by a blue logo on their ‘Coming Soon’ banner and bespoke subscription button.

6. Revista Coming Soon Page

Revista’s upcoming website page is a true gem, boasting numerous impressive features that are beautifully intertwined. The content effortlessly aligns with Revista’s featured image while the coming soon logo occupies any available whitespace towards the top of the web page. Additionally, it is breathtaking how everything meshes seamlessly together in purple hues as evinced by both light and dark purples found on wardrobe images, text messages below them or widgets such as counter widget and custom-colored social media buttons above.

7. CleverDever Wherever Blog Pre-launch Page

The website design for CleverDever Wherever’s upcoming launch is a stunning source of inspiration. The blogger has cleverly included an enticing image to entice followers on her journey, which must not be hidden behind a call-to-action button placed in the center. Hence, SeedProd customization features came into play by positioning the content box on one side and allowing ample space for visual stimulation on the other. If you’re interested in launching your WordPress site successfully, consider exploring our comprehensive checklist to get started!

8. Gator Treks Early Access Page Landing Page

The design of Gator Treks’ upcoming page is incredibly welcoming with a captivating background image that readily catches one’s attention. Its content layout stirs up anticipation and creates an air of exclusivity, exemplified by the invitation to gain early access.

10. Les Mains dans le Cambouis Coming Soon Splash Page

You can create an exceptional coming soon page without adhering to a set structure. Les Mains dans le Cambouis’ unique word logo and gritty photo of tools and gloves, most likely coated in dirty grease or oil (known as cambouis), exemplify this notion splendidly. The image logo is placed atop the photograph on their coming soon page, with additional features such as social links and an email sign-up option contributing to its comprehensive appearance while also presenting visitors multiple opportunities for engagement.

11. LAB Petite Coming Soon Landing Page

Lab Petite’s coming soon page has a unique design featuring an enchanting hot-air balloon graphic. In contrast to other examples on this list, the content window balloons are bold and outlined with a vibrant brand logo placed on its right side. Plus, in the background, there is a light grey wallpaper pattern composed of beautifully arranged balloons that cleverly fill up any vacant area if unsure how to utilize space effectively.

14. Maria Mentiras Coming Soon Splash Page

Maria Mentiras’ page, which will be arriving shortly, is a remarkable source of inspiration for you. The business niche and background image are an ideal match, with the CTA button complementing the color scheme of the “coming soon” logo flawlessly.

15. Beet Nut Coming Soon Landing Page

Have you noticed how Beet Nut has cleverly utilized its pre-launch page to hire employees ahead of time? This approach can be adapted for your business’s upcoming launch page. Feel free to borrow this tactic!

Coming Soon Page Frequently Asked Questions

Still have some questions? Here are popular FAQs (and answers) about Coming Soon pages.

How do I add a Coming Soon page?
In Shogun’s visual drag-and-drop website builder, you can quickly pull together a Coming Soon page for Shopify or BigCommerce by:

– Creating a new page
– Selecting from dozens of pre-designed templates
– Add essential features such as email opt-in forms and countdown timers
– Customize the page with brand colors, fonts, and logos
– Add your Coming Soon copy, and publish!

Learn more about creating your own Shopify pre-launch landing page in Shogun here: How to Create a Shopify Coming Soon Page (+ Great Examples).

How do you write a Coming Soon message?
Follow these steps to write a great Coming Soon message:

1. Make it clear what is coming and when
2. Focus on building intrigue rather than selling
3. Include a countdown timer if possible
3. Stick to a single call to action
5. Include a way for your customers to contact you

Should I have a Coming Soon page?
If you have an upcoming product, feature, or brand launch, a Coming Soon page is the perfect way to gain traction, captivate a relevant audience, and build a bit of hype around the upcoming release.

It’s not a necessity, but having a Coming Soon landing page is, in many cases, a good idea.

What is a pre-launch landing page?
A pre-launch landing page is a dedicated website page that announces the upcoming launch of a new product, feature, platform, or brand.

What’s another word for Coming Soon to announce a launch?

Some other ways to word “Coming Soon” include:

– On the way
– Back in stock shortly
– New arrivals
– Coming back soon
– Get notified upon release
– Dropping soon

What is a WordPress coming soon page?

A WordPress coming soon page is a temporary page that you can display on your website while it is under construction. This page can be used to inform visitors about the status of your website, collect email addresses, or promote your social media accounts.

What are some tips for creating a successful WordPress coming soon page?

Here are some tips for creating a successful WordPress coming soon page:

Keep it simple: Your coming soon page should be simple and easy to understand. Visitors should be able to quickly understand what your website is about and what they can expect when it is launched.
Use high-quality images: Images can help to make your coming soon page more visually appealing and engaging.
Add a call to action: Your coming soon page should include a call to action that encourages visitors to take a specific action, such as subscribing to your email list or following you on social media.
Track your results: It is important to track the results of your coming soon page so that you can see what is working and what is not. This information can be used to improve your coming soon page and get better results in the future.