Over the past 5 to 10 years, social media has probably been responsible for more innovation and new ideas in digital advertising and marketing than almost anything else. Keeping up with what’s actually useful versus what’s just hype in advertising and marketing is getting tougher every day. There’s so much new stuff happening – ephemeral story content, live video, using data for super personalized marketing, and more.
To help entrepreneurs find really good sources of marketing advice, we’ve put together the BIGLIST of marketing blogs, including marketing blogs from top companies. Today’s selection of social media marketing blogs adds to that collection and our own solid social media marketing advice.
This list focuses on blogs that cover all aspects of social media marketing and advertising. That includes the usual platforms like Twitter, Facebook, Instagram, YouTube, and LinkedIn, but also emerging ones like TikTok. From new trends to strategies to statistics, this mix of social media and marketing blogs has big names, magazines, platforms, and hopefully some new names for you to discover.
Whether you’re just getting started with social media marketing or are a seasoned pro, these blogs can be a goldmine of useful tips, strategies and insider knowledge to level up your game. The world of social is moving fast, so having trustworthy sources to turn to can make a huge difference.
The social media world, like most everything in tech, moves at a breakneck pace. Every day, new features and changes are rolled out to our favorite platforms, consumers rise and fall, viral trends emerge, and new tactics and approaches are devised. It might be difficult to stay on top of everything, monitoring information, best practices, and future advancements while still establishing your social media profile. Following the greatest blogs and newsletters that give essential information and perspective on the social media business is one of the best ways to stay ahead of the game. To stay on top, we’ve collected a list of the best newsletters and blogs to subscribe to.
Adweek Social Pro Daily @adweek
Platform information, business developments and loads of model examples.
Our favourite post: Social Networks Finally Bypassed Print Newspapers as a Primary Source of News
Andrea Vahl Blog @AndreaVahl
Everything you needed to find out about Facebook promoting plus a glimpse of “Grandma Mary”.
Our favourite post: Facebook Video Ads – What’s Working Now
Awario Blog @AwarioApp
Social media monitoring, promoting, analysis and influencer advertising and marketing recommendation.
Our favourite post: 10 of the best social media advertising and marketing tools for 2019
Brian Solis @briansolis
One of the true pioneering thought leaders on social media that continues to supply strategic insights – together with tips on how to mood social media use for a extra artistic, productive and completely satisfied life ala Lifescale.
Our favourite post: The Past, Present And Future Of Social Media – How We Fell To The Dark Side And Why The Force Is With Us
Brand24 Blog @brand24
Social listening, advertising and marketing and business information plus best practices on every thing from hashtags to social influencers.
Our favourite post: A Complete Guide to Social Media Analysis
CinchShare Blog @CinchShare
Social Media Marketing ideas for small enterprise together with Instagram, Facebook, Pinterest and running a blog recommendation.
Our favourite post: Grow your crew on Facebook by doing these 3 issues
Digimind Blog @digimindci
Social perception pushed advertising and marketing recommendation, aggressive social intelligence ideas and soup to nuts social media marketing campaign course for companies.
Our favourite post: Optimize Your Content Marketing Strategy in 13 Steps with Social Media Intelligence
DreamGrow Blog @dreamgrow
Social Media Marketing recommendation plus curated lists of resources.
Our favourite post: How To Integrate Social Media With eCommerce in 2019
Facebook Business Blog @facebook
Official weblog from Facebook on promoting information, best practices and thought management.
Our favourite post: Turn Interested Shoppers Into Buyers with a Guided Shopping Experience in Messenger
Falcon Insights Hub @falconio
Social Media Marketing technique, ways and ROI measurement plus platform particular best practices.
Our favourite post: 5 Social Media Trends to Watch in 2019
Gary Vaynerchuk Blog @garyvee
The content material machine that’s Garyvee covers social media advertising and marketing thought management, developments, information and sensible recommendation for particular social networks.
Our favourite post: 5 LinkedIn Marketing Strategies for 2019
Gleam Blog @gleamapp
Plenty of tips on how to social media advertising and marketing content material, tips about utilizing Gleam apps and recommendation on social contests, giveaways, coupons and product hunts.
Our favourite post: Stop Buying Likes: 25+ Tips to Drive Real Engagement on Facebook
Grow @markwschaefer
Mark Schaefer’s weblog on the intersection of selling, know-how and humanity that includes provocative insights on business developments, featured examples of social media and advertising and marketing in motion and sensible recommendation.
Our favourite post: What Is Your Social Media Marketing Purpose? (If You Don’t Know, This Will Help)
Hopper HQ Blog @hopper_hq
All issues Instagram advertising and marketing starting from developments to ideas and a bit of recommendation on working with social influencers too.
Our favourite post: How to Measure B2B Social Media Marketing Success
Hot in Social Media @hotinsm
Social platform information and ideas masking the gamut of social media advertising and marketing matters plus curated recommendation from business consultants.
Our favourite post: How to Use TikTookay Like a PRO: Actionable Tips for Marketers
Iconosquare Blog @iconosquare
Focused information on advertising and marketing with Facebook and Instagram.
Our favourite post: Instagram Marketing Strategy: Your A-Z Guide
Instagram Business Blog @instagram
Official weblog from Instagram sharing platform updates, features promoting recommendation.
Our favourite post: Creative Secrets of Instagram Stories
Jeff Bullas Blog @jeffbullas
Social Media Marketing best practices from Jeff and guest contributors.
Our favourite post: 9 Insider Tips For Increasing Your LinkedIn Leads
Jon Loomer Blog @jonloomer
This weblog is Facebook advertising and marketing central – every thing you ever needed to know.
Our favourite post: How to Edit a Facebook Ad and Retain Social Proof
Karen’s PR & Social Media Blog @kfreberg
Dr. Karen Freberg’s tackle social media advertising and marketing, PR and disaster communications.
Our favourite post: Super Bowl 2019: Trends & Takeaways from a Social Media Professor
Katie Lance Blog @katielance
Great instance of a private model showcasing social media advertising and marketing recommendation with a slant in the direction of the actual property viewers.
Our favourite post: How to Attract Your Dream Client Through Social Media and Storytelling
Keyhole Blog @keyholeco
Recent consideration to quite a lot of social media advertising and marketing tools as well as sensible recommendation for Twitter, Facebook, Instagram and hashtag advertising and marketing.
Our favourite post: Hashtags: A Beginner’s Guide and How to Use them Effectively – Keyhole
Later Blog @latermedia
Instagram Marketing technique, ideas, tools, resources and guides.
Our favourite post: Real or Fake: 5 Instagram Algorithm Rumors Explained
LinkedIn Marketing Solutions Blog @linkedinmktg
Official weblog from Linkedin providing advertising and marketing thought management, business developments, information and sensible recommendation on tips on how to benefit from advertising and marketing and promoting on LinkedIn. (consumer)
Our favourite post: 10 Content Ideas to your LinkedIn Page
Louise Myers Visual Social Media Blog @Louise_Myers
Practice visible social media advertising and marketing ideas for Facebook, Instagram, and Pinterest plus recommendation on running a blog.
Our favourite post: How to Boost Your Social Media Strategy for 2019
Madalyn Sklar Blog @MadalynSklar
Literally every thing you’ll ever need to find out about building and interesting a group on Twitter with loads of consideration in the direction of tools.
Our favourite post: How to Grow Your Twitter Community: 7 Essential Tips
Meltwater Blog: Social Media @MeltwaterScial
Social Media thought management, sensible recommendation and featured model social media examples.
Our favourite post: Social Sidekick: Your Monthly Guide to Social Holidays, Themes, and Noteworthy Events
NetBase Blog @NetBase
Advice on social media listening, analytics and sensible recommendation plus functions for social intelligence.
Our favourite post: Social Media Monitoring vs Social Listening – Yes, There’s a Difference!
Planoly Blog @planoly
Stay on top of Instagram and IG Marketing with sensible ideas and examples.
Our favourite post: How to Stay Motivated with Your Blog and Instagram
Problogger @problogger
Dedicated to the artwork and science of running a blog and nobody tells that story higher than Darren Rowse.
Our favourite post: How to Start a Blog When You’re Not an Expert: 11 Ways to Make it Work
Quintly @quintly
Social Media Marketing analysis and evaluation, best practices, developments and information in regards to the platform.
Our favourite post: Instagram Study: We analyzed 9 million posts and right here’s what we’ve discovered
Snapchat for Business @snapchat
Official weblog from Snapchat that includes the newest launches, bulletins, and insights.
Our favourite post: CPG on Snapchat: Why Gen Z and millennials make all of the difference
Socialnomics @equalman
Erik Qualman’s long operating thought management weblog on social media and advertising and marketing.
Our favourite post: 22 Social Media Tips From The Pros To Skyrocket Your 2019 ROI
Social Insider Blog @socialinsiderio
A cornucopia of tips on how to articles on social media advertising and marketing plus a enjoyable collection of interviews with business consultants referred to as Socialinsider Insta’rviews.
Our favourite post: The Most Impactful Social Media Trend That Businesses Should Integrate It In 2019
Social Media Examiner @SMExaminer
Probably the most well-liked weblog about social media advertising and marketing from Mike Stelzner and crew that additionally run the Social Media Marketing World convention.
Our favourite post: 10 Metrics to Track When Analyzing Your Social Media Marketing
Social Media Explorer @smxplorer
An authentic social media advertising and marketing weblog masking the gamut of social media matters together with ideas, tools, information, and case research.
Our favourite post: Up And Coming Social Media Trends Driven By Millennials And Generation Z
Social Media Lab @agorapulse
A particular venture from the oldsters at Agorapulse highlighting their funding of over $15k per thirty days to assist “Crack the Code” of social media after which report these outcomes to readers.
Our favourite post: LinkedIn Post Length: Does Data Support the Idea that Longer is Better?
Social Media Today @socialmedia2day
A group weblog providing a complete view of social media advertising and marketing together with updates to social platforms, developments, technique and ways.
Our favourite post: Social Media Calls to Action: 19 Words & Phrases to Generate More Engagement
Social Media Week News & Insights @socialmediaweek
Regular updates on the well-known Social Media Week occasions in New York and Los Angeles plus protection of social media applied sciences and advertising and marketing ways.
Our favourite post: Boost Your Instagram Stories Game for 2019 With These 10 Practices
Social Report Blog @thesocialreport
A group of sensible posts about advertising and marketing on the entire main social networks plus developments and examples.
Our favourite post: 10 Top Social Media Scheduling Tools to Save Time in 2019
Social Sorted @SociallySorted
Donna Mortiz affords superior month-to-month list posts of social media advertising and marketing concepts and in between shares visible and video advertising and marketing recommendation for social media channels.
Our favourite post: 60+ April Social Media Ideas – Videos, GIFs and extra!
Spiderworking @Spiderworking
Amanda Webb covers social platform updates, examples and sensible recommendation about small enterprise social and content material advertising and marketing.
Our favourite post: Relationship Marketing With Jessika Phillips, Pots Of Gold And LinkedIn Networking
Sue B Zimmerman @SueBZimmerman
The guru of Instagram advertising and marketing.
Our favourite post: How To Grow Instagram Followers in 2019
The Social Media Hat @SocialMediaHats
Mike Allton’s weblog with sensible recommendation about running a blog, social media, search engine marketing and electronic mail advertising and marketing.
Our favourite post: How to Create 26 Pieces Of Content From A Facebook Live
Talkwalker Blog @Talkwalker
Social Media Marketing and analytics weblog with an emphasis on social monitoring and knowledge functions.
Our favourite post: Social media developments that may impression 2019
Twitter Marketing Blog @Twitter
Official weblog from Twitter about product information, advertising and marketing and promoting best practices and analysis.
Our favourite post: 10 method advertising and marketing modified with Twitter
Unmetric Blog @unmetric
Social Media Marketing technique, business developments, and tips on how to articles targeted on manufacturers.
Our favourite post: Brands vie for the throne within the game of social media advertising and marketing
One development I’ve seen is that many people which have actually made a reputation for themselves as trusted voices within the social media house throughout the early life of the business merely should not running a blog as a lot or have diversified into different areas of selling. At the identical time, a gentle drumbeat of social media advertising and marketing recommendation could be discovered amongst a smaller variety of extremely targeted business blogs and firms serving the social media advertising and marketing business.
Speaking of the social media advertising and marketing business, you will have seen some well recognized social media advertising and marketing know-how manufacturers should not on the above list. That’s as a result of we’ve already included them within the martech list, however they definitely belong on this assortment, so right here they’re:
- Agora Pulse Blog – @agorapulse
- Brandwatch Blog – @Brandwatch
- Buffer Blog – @buffer
- Buzzsumo Blog – @BuzzSumo
- CoSchedule Blog – @CoScheduleBlog
- Hootsuite Blog – @hootsuite
- Oktopost Blog – @Oktopost
- Sharethis Blog – @ShareThis
- Socialbakers Blog – @socialbakers
- Sprinklr Blog – @Sprinklr
- Sprout Social Blog – @SproutSocial
The first cease on our list is Social Media Today, a information publication and weblog platform that covers actually every thing to do with social media. It’s one cease for all, with the newest information, perception and in style developments on social.
Social Media Examiner is a superb weblog that we totally take pleasure in, providing distinctive perception into the world of social, described because the worlds largest social media advertising and marketing useful resource, with a mission that can assist you navigate the consistently altering social media world. Sign as much as the e-newsletter to get the best perception proper into your inbox.
Hopper HQ Blog
Of course now we have to say our personal weblog. At Hopper HQ we’re dedicated to serving to individuals be the best at social media advertising and marketing, and one of many methods we achieve this is through our weblog. We have tons of content material with ideas, tips, best apply all spherical social media. We even have a weekly e-newsletter with the newest information and upcoming developments.
HubSpot Marketing Blog
Hubspot have build a implausible weblog for digital entrepreneurs trying to enhance and build their social media presence. With dozens of resources and articles that can assist you alongside the way in which. The Hubspot weblog additionally affords concepts and inspiration on digital advertising and marketing, gross sales and customer support, all of which may help your social media technique.
SocialMouths is an unbiased weblog by Francisco Rosales, who goals to assist manufacturers, people and small enterprise house owners build their presence on-line, through social media, digital advertising and marketing, e-commerce and extra. You can discover implausible guides on tips on how to flip platforms like Facebook into robust advertising and marketing channels.
A implausible supply of social media information, perception and guides, nice for levelling up your social media game. Social Media Biz additionally has nice information and information on search engine marketing, Business and Marketing, an awesome useful resource with alot of relevance.
Jon Loomer
Anyone who’s trying to develop their presence on Facebook, must be trying out marketer Jon Loomers web site. Designed for “advanced Facebook marketers”, Jon Loomers web site has tons of coaching, tutorials and resources can be found that can assist you increase your Facebook advertising and marketing.
Gary Vaynerchuck Blog
We’ve all heard of Gary Vaynerchuck, however do you know of his superb weblog? Filed with nice content material together with movies, podcasts and articles that can assist you in your social media. Always full of priceless gems
Peg Fitzpatrick
Another implausible weblog run by a person, Peg Fitzpatrick is a speaker, coach and writer within the social media business, having revealed “The Art of Social Media Power Tips For Users” she additionally publishes useful articles and guides on her weblog. Find priceless insights and recommendation on many platforms together with Instagram, Pinterest and Twitter.
- TopRank Online Marketing Blog: Nice mix of search engine and social media advertising and marketing information in simply digestible type. Get the newest of their B2B Influencer Marketing Predictions & Trends to Watch in 2019.
- DreamGrow: Focuses on social media within the context of content material advertising and marketing. Good how-to information for changing into higher at speaking within the on-line enviornment.
- Socially Sorted: Learn tips on how to get extra outcomes, attain and referrals utilizing shareable content material and visible social media methods from Donna Moritz. Clear insights are provided on this social media advertising and marketing weblog.
- Crello: Graphic design ideas, inspiration and concepts. If you want free stuff, you’ll like this weblog. They have an oasis of free stuff for designers.
- Gary Vaynerchuck: Well-known advertising and marketing whiz Gary Vaynerchuck fills his social media weblog with content material on utilizing articles, podcasts and movies to build a booming social media presence.
- Duct Tape Marketing: Solid insights for small enterprise entrepreneurs who need to study extra about key phrase analysis, running a blog and social media.
- MOZ: MOZ helps enhance on-line visibility by offering on-line advertising and marketing products and articles. The social media advertising and marketing weblog class accommodates information on analytics, metrics, how-to insights, what-ifs, and case research.
- StoryChief: On their weblog, they supply readers with every thing they might ever must know concerning content material advertising and marketing.
- The Content Marketing Institute: Because social media and content material advertising and marketing are so intently interwoven, this web site generally is a useful useful resource for social media entrepreneurs.
- Convince & Convert: Powerhouse Jay Baer offers actionable information about utilizing social media to enhance attain and convert prospects into prospects.
- Entrepreneur: With an eye fixed in the direction of serving to entrepreneurs succeed, these articles deal with accessible social media campaigns, on-line developments, case research, behind the scenes secrets and techniques, and the newest in social media information. You can discover many different social media weblog sitesby subscribing on their feed.
- Social Media Week: This main information platform curates the best concepts, insights and improvements into how social media and know-how change enterprise and society.
- Marketing Land: Provides updates, methods and hacks for in style social media platforms, as well as how-to guides and statistics.
- MarTech Zone: Heaping helpings of content material about social media advertising and marketing information, products, and best practices.
- Search Engine Land: Ties social media ideas with search advertising and marketing methods. Check out their 2018 search engine marketing Year in Review.
- Adweek: Bringing their first-to-know philosophy from the promoting world, Adweek appears for topical insights into social advertising and marketing as well.
- Bad Pitch Blog: Learn what not to do by studying about errors others have made on social media.
- VentureBeat: Although masking quite a lot of technical information, the weblog additionally has a powerful part on social media information to maintain entrepreneurs up-to-date with happenings on the social media networks.
- Maximize Social Business: Voluminous resources to assist in gross sales, advertising and marketing and branding on Facebook, Pinterest, LinkedIn, and Instagram.
- SociableBlog: Multi-author weblog about social media and social networking that features information on increasing knowledgeable community, updates on social media platforms, and methods to attach with a social viewers.
- Social Media Club: Social media group with the aim of selling digital literacy and sharing best practices. This is a singular social media weblog to comply with as a result of they talk about fundamental best practices.
- Kissmetrics: From Neil Patel, this can be a good useful resource for the technical side of social media with a plethora of numbers, guides, graphs, tutorials, charts, and infographics.
- Digimind: Global social media information and insights.
- Search Engine Journal: The social media part particulars the newest developments and reveals how social media can be utilized to enhance enterprise advertising and marketing campaigns.
- Quintly: This is geared in the direction of knowledgeable social media analytics slant to assist measure Facebook, Twitter, YouTube, Google, LinkedIn and Instagram advertising and marketing. Check out the Instagram Study whereby they analyzed 9 million posts!
Conclusion
I didn’t put these blogs in any particular order because they’re all fantastic! If you’re new to social media advertising and marketing, these social media blogs will drastically reduce your learning curve.
I’m sure there are some fantastically obscure blogs that I overlooked.
Which ones should be added to the list?
There’s one thing you’ll notice that a lot of these blogs have in common…
They are magnificently visible business owners! Learn how to make your own beautiful images for your blog and social media accounts, and you’ll stand out from the crowd.
Are you ready to step up your visibility?
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