Mac users have a huge range of options when it comes to social media marketing software’s. From powerful analytics tools to easy-to-use scheduling and management tools, there are plenty of great options to choose from. With the right social media marketing software, you can easily manage your campaigns and maximize your results. In this article, we’ll take a look at some of the best social media marketing software’s for users.
From free tools to comprehensive suites of features, these apps will help you to create and manage effective social media campaigns on any platform. Learn more mac guides on techanzone
There are some software’s available in the market that can help you to make your social media campaign stronger and more effective. These can maximize your outcome from the campaigns. Some of these allow you to track the campaigns by providing analytics. And some of these software even allow you to create and manage social media campaigns. These tools include Sprout Social, Buffer, Zoho Social, Tailwind, and Hootsuite. Let’s see how you can use these software and what the difference between them is.
These are some of the best social media marketing software’s for Mac in the modern era. Most of these provide both marketing and management for social media. Let’s see their overview and prices.
Sprout Social is a social media marketing and management tool designed to help businesses grow their presence and engagement across all major social networks. It provides a suite of tools and features to help users manage their social media accounts, schedule and publish content, track performance, and measure results. Sprout Social also provides comprehensive analytics, reporting, and customer care capabilities. The platform can be used to manage single accounts or multiple accounts at once, making it an ideal solution for businesses of any size. Social Sprout provides a 30-day free trial and then it costs 89$ per month. The advanced plan for social sprout costs 249$ while the professional costs 149$.
#2. Buffer
If you own a small business or you are just starting out your business then a buffer will be the best option for you. As it costs less than the other social media marketing software’s. Buffer provides you a free plan that will allow you to connect to three social media platforms and schedule 10 posts. If your requirements do not fulfil this free plan then a 5$ upgrade plan will provide you unlimited social media platforms and unlimited team members. Buffer also provides many more other tools like link shortener, Post scheduling, and optimization tool for hashtags, tags and other mention platforms.
Zoho Social is a social media management platform developed by Zoho Corporation. It helps businesses and organizations to manage their social media accounts across multiple networks in one place. It helps users to schedule posts, measure their reach, respond to customer inquiries, and analyze their performance. It also provides features like content calendar, AI-powered insights, and customizable reports. Zoho Social enables users to collaborate with teams and manage their accounts from any device. Fortunately, zoho also provides a free plan that allows you to publish multiple posts at one place. The basic plan costs 10$ per month while professional and premium costs 30$ and 40$ respectively. It also provides other tools, like bitly integration, and URL shortener.
#4. Tailwind
Tailwind is a social media marketing and management tool that provides users to create and schedule Instagram and Pinterest posts. It also allows users to add photos and videos to the posts. It provides some extra features like Bulk image upload, drag-and-drop calendar, multi-board pinning, Pin looping, and hashtag lists. By using these tools users can save too much time. Tailwind also has a browser extension by which the users can create posts and find tags using the hashtags finder. Tailwind also provides a free trial account in which you can manage 20 posts per month across Facebook, Instagram and Pinterest. It also has pro, advanced and max memberships that costs 15$, 25$, and 50$ respectively.
#5. Hootsuite
Hootsuite is a social media management platform that allows you to manage your social media accounts in one place. It offers a suite of tools to help you curate content, create and schedule posts, monitor conversations, track analytics, and more. With Hootsuite, you can connect multiple accounts from different social networks such as Twitter, Facebook, LinkedIn, and Instagram, and manage them all from one platform.
It also allows you to measure the performance of your campaigns and track social media engagement. Additionally, Hootsuite allows you to collaborate with team members, set up automated alerts, and access a library of pre-approved content. It provides 2 free trial plans from its four plans. The four plans are Professional, team, business, and Enterprise and their prices are 49$, 129$, 739$ and varies for enterprise respectively.
Besides these 5 apps there are many other apps to manage your social media marketing campaigns. These include but are not limited to MeetEdger, Loomly, Sendible, and SocialPilot.
When it comes to social media management, there’s no one-size-fits-all solution. The best tool for you will depend on your business needs, budget, and the social media platforms you use. Keep in mind that social media networks limit the access of third-party tools, so most social media management tools offer similar features. Consider trying out the free trials of a few options to see which one works best for you.
