Different Types of LinkedIn Accounts | Which one is Best for You?
To cater to diverse user requirements, LinkedIn provides a range of account types. Below is an overview of each type that can assist you in selecting the most suitable one for yourself:
Account (Free) Essentials.
Perfect for those who desire to establish a well-crafted profile, network with others and discover potential employment prospects. Provides fundamental functionalities like establishing a profile, communicating through messages, and browsing for job opportunities.
Career Account with Premium Features.
This is crafted for individuals seeking employment who desire to differentiate themselves from the competition and acquire access to high-level job search functionalities. Comprises of functionalities such as InMail credits for communicating with recruiters, insights into job applicants, and availability of online learning resources.
Business Account with Premium Features.
Targeting professionals and businesses seeking to broaden their connections and generate potential clients. Enhances search filters, grants access to profiles beyond your network and provides advanced analytics for prospecting.
Navigator for Sales
Ideal for sales experts seeking to establish connections with prospects and expand their customer network. It offers lead recommendations, refined search filters, and incorporates CRM tools to ensure smooth management of leads.
Lite Recruiter
Tailored specifically for recruiters and hiring managers, our platform streamlines the recruitment process and pinpoints exceptional candidates. Our solution includes innovative recruitment team collaboration tools such as advanced search filters and applicant tracking.
LinkedIn Learning
Formerly known as Lynda.com, offers online training courses. Perfect for those who are looking to enhance their skills and professional growth. Access to numerous online courses and tutorials is available, encompassing diverse areas such as business, technology, and creative abilities.
To identify the ideal LinkedIn account, it is essential to consider your unique goals and career requirements. This involves taking into consideration factors like job search criteria, networking objectives, and budget constraints so that you can determine which account type aligns most seamlessly with your aspirations.
If you’re unsure whether investing in a LinkedIn Premium account is worthwhile, look no further. This article will guide you towards the right decision based on your needs – be it for job searches, candidate hiring or lead generation.
LinkedIn Premium is an enhanced edition of LinkedIn that mandates a subscription fee. It provides members with the ability to view those individuals who have perused their profile, send InMails without any direct link, and get access to exclusive tools and resources for job hunting or commercial networking purposes.
- The full list of Linkedin premium costs depends on the plan you select.
- The cost of LinkedIn Premium Career is $39.99 per month.
- The monthly cost for LinkedIn Premium Business is $59.99.
- The cost of the Linkedin Sales Navigator is $99.99 per month.
- The monthly cost for Linkedin Sales Navigator Advanced is $149.99.
- Sales Navigator Enterprise on LinkedIn: personalized pricing options.
- The monthly fee for using Linkedin Recruiter Lite is $180.
- The monthly fee for Linkedin Recruiter is $835.
- For a monthly fee of $29.99, you can access Linkedin Learning.
If you have the budget, LinkedIn Premium is definitely worth it. Both the Premium Career and Premium Business plans offer valuable tools and insights that can help you achieve your professional objectives. With features such as InMails for connecting with important individuals and gaining insights on profile viewers, many LinkedIn users view this subscription as a smart investment in their careers.
The Linkedin Premium benefits includes:
1. Inmails
By utilizing Inmail messages, you are able to communicate directly with individuals who are not yet connected with you on LinkedIn. However, those using a free account will only be able to send direct messages to individuals already within their network.
Skipping the connection request step and directly landing into LinkedIn DMs is highly convenient. The number of InMails you receive per month varies depending on your chosen LinkedIn premium offer.
- Sales Navigator provides 50 monthly inmails.
- With LinkedIn Premium Career, you get access to 5 inmails per month.
- Linkedin Premium Business offers 15 monthly inmails.
- Recruiter Lite provides 30 inmails per month.
2. See who’s viewed your profile
By subscribing to any LinkedIn premium plan, you can view all the individuals who have visited your profile over the past 90 days. Additionally, you may filter such views based on specific users present in LinkedIn. The feature comes in handy while seeking potential participants like recruiters or prospects and identifying their level of interest. If they visit your profile page repeatedly, it ultimately indicates that there is a prospect for collaboration- which serves as an excellent opening lead for messages!
3. LinkedIn Learning
When you sign up for a premium subscription on LinkedIn, one of the perks is gaining access to their extensive catalogue of educational courses through LinkedIn Learning. This platform is often overlooked as a valuable source of knowledge online but actually provides an abundance of top-notch content covering various topics.
Getting a job: A guide
1. Enhancing Your Sales Abilities – Tips and Tricks
2. Steps Toward Achieving Peak Performance in Sales
3 . Mastering the Art of Selling
Here are some suggestions to improve your recruiting skills.
If you possess a career plan and have the desire to acquire knowledge from industry leaders for personal development, then subscribing to LinkedIn Learning is undoubtedly worthwhile.
4. Unlimited Searches
Linkedin sets a limit on the number of searches you can conduct using a basic account, called the commercial use threshold. If they determine that your free search engine usage is primarily for business purposes such as recruiting or prospecting, they may restrict your access. However, by upgrading to Premium Business, Sales Navigator or Recruiter license options you will have unlimited search capabilities and avoid this inconvenience.
5. Open Profile option
By subscribing to a LinkedIn premium package, you can enable the Open Profile feature that permits your 2nd and 3rd-degree connections to send complimentary InMails. This implies that they would not need to expend any of their assigned credits for reaching out; the message sent will be entirely free for them.
If you are a freelancer, consultant or engaged in any type of work, this feature is extremely beneficial. It enables individuals who aren’t connected to your network but could be potential clients to send messages directly without utilizing their Inmail credit. This simplifies the process and boosts the likelihood of receiving inquiries from recruiters, prospects or candidates.
Sales professionals consider LinkedIn Sales Navigator a game changer due to its tailor-made features and tools for lead generation and client relationship management. Unlike LinkedIn Premium Business, it is equipped with more precise functionality aimed at catering to sales activities such as advanced search filters, integration with CRM tools, and lead recommendations.
Although LinkedIn Premium Business offers useful networking and business development features, it may not be as effective for sales-oriented tasks compared to Sales Navigator. As a result, professionals who prioritize sales and lead generation often find that investing in Sales Navigator is more beneficial and efficient.
It ultimately boils down to the specific requirements and goals of users when choosing between LinkedIn Premium Business and Sales Navigator. Generally, sales personnel looking to optimize their selling campaigns while securing top-notch leads opt for Sales Navigator due to its distinctive attributes tailored towards sales activities as well as exceptional performance.
When it comes to sales, the benefits offered by Linkedin Sales Navigator make it a much more valuable investment than Linkedin Premium Business. The latter is quite pricey for its limited functionalities at $59 per month.
You are allowed to send up to 15 inmails each month.
- Unlimited searching.
- Learning platform called Linkedin Learning.
- Who has viewed your profile?
- Insights into business
- At first glance, it may seem like a great deal. Nevertheless, upon comparison to Sales Navigator’s $40 pricier package which offers superior features and benefits, there is simply no competition.
Purchasing a subscription to Linkedin Sales Navigator is undoubtedly advantageous for generating sales. It’s an indispensable resource for discovering potential leads and initiating contact with them. Upon obtaining a Sales Navigator membership, the user can utilize:
- Unrestricted exploration.
- There are over 40 advanced search filters available.
- Every month you will receive 50 credits for inmails.
- Boolean search queries are advancing.
- Automate lead generation through saved searches.
- Alerts tailored to specific leads and account activities.
- Enhanced information regarding accounts
Jobseekers can benefit greatly from using Linkedin Premium Career. Its features are capable of enhancing their chances of being hired and setting them apart from other candidates.
Applications that are featured.
- Insights on competition.
- Insights into salaries
1. Applications
Apart from other advantages, Premium Career offers a significant benefit called the Featured Applicant feature. This functionality enables candidates to gain better visibility among the pool of job applicants by appearing at the top of it. To leverage this attribute, one needs to simply tick-off “Featured Applicant” in the checkbox provided on completing their job application page and voila – your profile will automatically be highlighted atop others’ profiles! It is an invaluable tool for competing effectively amid stiff rivalry for employment opportunities.
2. Understanding the competitive landscape
With LinkedIn Premium Career, you can assess your standing against other candidates or the existing staff of a company by analyzing your LinkedIn profile. This functionality enables you to match up your educational qualifications and expertise with those of competing applicants so that you may estimate the probability of being selected for employment. You could utilize this data in advance to formulate an argument as well as respond appropriately when asked, “Why should we select YOU over others?”
3. Insight into salaries.
Premium Career provides its members with the option to refine their job search based on salary and obtain instant access to comprehensive details regarding compensation for positions that capture their attention. The availability of this information promotes openness throughout the employment-seeking journey, empowering individuals to make better-informed choices about their vocational paths while avoiding applying for roles that fall below expected pay levels. It is important to note that this particular feature can only be accessed by users residing in either Australia, Canada, United Kingdom or USA.
Recruiters might find that Linkedin Recruiter Lite is not the best investment. Instead, they can get better results from using LinkedIn Sales Navigator for the same job. However, if recruiters are willing to invest more money, Linkedin Recruiter offers additional features and could be worthwhile at a significantly higher cost of $835 per month.
1. The Lite version of LinkedIn Recruiter
It is not recommended to purchase Linkedin Recruiter Lite as Sale Navigator provides a better service at a lower cost. The features offered by Sales Navigator, which costs $99/month compared to Recruiter Lite’s $180/month, include more filters for creating candidate lists and access to the entire LinkedIn database. In fact, many consider using Sales Navigator for recruiting purposes superior even over using regular LinkednIn Recruiter itself due its efficiency in building potential employees datasets.
It’s fantastic that Sales Navigator enables you to discover both potential employees and recruitment clients for your venture. In contrast, with Linkedin Recruiter, exclusively tapping into the candidate pool is feasible. Why invest in two instruments when paying for just one can serve your purpose?
2. Recruiter feature on LinkedIn
Investing in the upgraded version of Recruiter Lite – LinkedIn Recruiter, is worthwhile for recruitment firms. Although it comes with a higher price tag ($835/month), its features including integration to ATS and The Open to Work filter streamline processes making tasks easier. Additionally, enjoying 150 monthly InMails provides ample opportunities for communication. If you are an established firm looking forward towards optimizing your workflow process then this feature-packed tool is worth investing in!
Linkedin Basic Account
Discovering the platform can begin with a free LinkedIn account, yet for those seeking to recruit talented individuals or generate leads, they may encounter certain limitations.
The cost of a basic Linkedin account.
Linkedin Basic Account is permanently free and members will never be charged for accessing its basic features.
- The Basic Account Plan offered by Linkedin
- The LinkedIn basic account plan covers the following:
- Create your Linkedin profile and share posts on the platform.
- Broaden your connections by forwarding requests to connect.
- To discover profiles, employ the search engine.
Linkedin Free Account Limitations
There exist certain restrictions associated with using LinkedIn for free:
Limitations on search results.
The limit on commercial use
Access is unavailable for connections beyond the 1st degree.
Profile visitors are not accessible.
1. Limitations on search results
The LinkedIn free search engine generates search results in 100 pages, with each page containing 10 outcomes. Thus, the number of results you can view is limited to a maximum of 1000 for any given searches. You do have an option to access additional findings beyond this limit.
2. The limit on commercial usage
The commercial use limit is the biggest frustration for individuals who rely on LinkedIn’s free version. If you frequently utilize the search engine to find quality leads or potential candidates, your access may be restricted by LinkedIn. You won’t have any access until the following month unless you opt for a premium plan that enables lifting these limitations.
3. Access is not available for second and third degree connections.
Without inmails credits included in LinkedIn free accounts, communication outside of your network necessitates sending connection requests. As merely 50% of such requests are accepted on average, this significantly hinders one’s capacity for effective prospecting and expanding their professional contacts.
4. Profile visitors cannot be accessed.
Not having access to your profile views through the free version of LinkedIn means that you’re unable to tap into a valuable source for generating potential leads or candidates who may be interested.
y utilizing Linkedin’s network data, the Sales Navigator tool aids sales representatives in locating and establishing relationships with potential customers. With comprehensive information readily available, identifying and engaging with prospective leads becomes more efficient.
The expense associated with using LinkedIn Sales Navigator.
If you choose to pay on a monthly basis, the cost of LinkedIn Sales Navigator is $99.99 per month. However, if you opt for an annual payment method, then it will be priced at $958.88 annually.
The Core Plan of LinkedIn Sales Navigator.
Included in the Linkedin Sales Navigator Core plan are:
- There are no limits to the number of searches.
- Filters for advanced search.
- 2500 search results can be accessed.
- There are 50 credits for Inmail.
- Lists of Leads and Accounts
- Alerts and notifications
- Recommendations for leadership
- Insights about the account
- Searched that have been saved.
- Unlimited search capabilities.
- Having a Linkedin Sales Navigator account provides unrestricted monthly searches, as well as access to the platform’s powerful search engine.
- Advanced filters for searching.
The Sales Navigator’s search engine surpasses the basic (job title, company etc.) in terms of its significant strength.
You can now export your Sales Navigator leads without any charge, which offers numerous search filters and other extra functions. Visit our article to discover how to utilize the features of Sales Navigator for lead generation with more details on this topic.
2500 search results can be accessed.
The LinkedIn search engine only grants access to the initial 1000 outcomes, while Sales Navigator elevates that restriction to 2500. In case your inquiry produces over 2500 results, you don’t have to fret as we’ve got you sorted out. Refer to this tutorial for guidance on dividing your searches into multiple segments.
There are 50 credits for Inmails.
Sales Navigator provides you with 50 inmail credits monthly, which is a surplus of 35 credits compared to Linkedin Premium Business. Moreover, there exists an approach to sending limitless inmails on LinkedIn. You can check out this video tutorial for guidance on that matter.
5. Lists of leads and accounts
With Sales Navigator, you can tailor your outreach by generating focused lists of leads and accounts. You’ll also have the ability to make notes and track all interactions with them for future reference.
6. Notifications and Alerts
After compiling lead and account lists, LinkedIn sends notifications regarding their activities which provide valuable business intelligence that can be utilized to customize your outreach efforts and subsequent follow-ups.
7. Recommendations for leading
Linkedin recommends leads every week based on the lists you save them into and your activity on Sales Navigator search engine.
8. Insights on the Account
Do you need account intelligence to customize your LinkedIn prospecting efforts? With each account, you’ll gain access to:
To contact the most effective decision makers.
- Map of Accounts
- Insights into Growth
- Alerts for Accounts
With just a few tools, you can craft customized outreach messages.
9. Searches that have been saved
One of the top features provided by Linkedin Sales Navigator is Saved Searches, which can put your lead generation on autopilot. Once you’ve saved a search criteria, this tool updates results every week and notifies you of any new matches in the database.
Linkedin Learnings: $29.99 /month
With Linkedin Learning, you can have boundless entry to the platform’s array of 16,000 courses.
The expenses of Linkedin Learning.
If you opt for the annual payment, Linkedin Learning will cost $239.88 per year or if paid monthly it costs $29.99 every month.
Plan for Learning on LinkedIn.
One can utilize it to acquire novel abilities and establish themselves as a pioneer of ideas in their field. Remember, Linkedin Learnings comes with both the LinkedIn Premium Business and Career packages, meaning all premium members have immediate access. Alternatively, individual courses may be purchased without subscribing at prices ranging between $20-50 each.
Comparison of LinkedIn Premium Plans
We will be making a comparison between LinkedIn Premium plans in this section.
When comparing Linkedin Premium and LinkedIn Sales Navigator, there are several key differences to consider.
Basic vs Premium Business on LinkedIn
Premium Career vs. Basic on LinkedIn
Core and Advanced versions of Linkedin Sales Navigator compared.
Sales Navigator and Recruiter Lite on Linkedin – A Comparison
LinkedIn’s Premium Business and Sales Navigator: A Comparison
Opting for Linkedin Sales Navigator over Linkedin Premium Business is a wiser investment if lead generation on LinkedIn is your primary objective. The former offers an array of search filters and Inmails, making it more advantageous for sales representatives, SD professionals or business founders seeking potential leads.
The comparison between Linkedin Sales Navigator Core and Advanced.
The CSV upload function in Sales Navigator Advanced can revolutionize your experience. However, without it, the impact may be limited. Watch this demo to determine if the features are beneficial for you.
3. Basic vs LinkedIn Premium Business subscriptions
The cost of Linkedin Premium Business isn’t worth it, particularly if you intend to utilize it for lead generation. Additionally, Sales Navigator already includes the features offered by LinkedIn Premium Business at a mere $40 extra – giving users access to both tools. Rather than comparing your free account with LinkedIn Premium Business, consider weighing up Sales Navigator versus a basic plan instead.
LinkedIn Premium Career compared to Basic
As a job seeker, opting for Linkedln Premium Career may not significantly impact your prospects as much as having the basic account. While it’s tempting to spend on this service if you can afford it, investing in enhancing your skills is more worthwhile towards securing your next role.
When deciding between Linkedin Sales Navigator and Recruiter Lite, take into account which features better fit your needs.
Sales Navigator by LinkedIn can essentially replicate the functions of Recruiter Lite on a budget. If your priority is utilizing intricate search options and accessing the extensive database provided by LinkedIn, choosing Sales Navigator would be wiser than picking Recruiter Lite.
If you’re running a recruiting business, Sales Navigator is worth exploring as it lets you pinpoint both candidates and clients using one platform. However, if sourcing applicants through ATS or posting jobs are also important to your operations, then perhaps a comprehensive option such as LinkedIn Recruiter would be better suited for your global recruitment needs.
Here are answers to frequently asked questions about LinkedIn Premium:
F.A.Q
Q. Do LinkedIn Premium members get more views?
Yes, according to LinkedIn, premium profiles can receive up to 6X more views than standard profiles due to features like unlimited people browsing and detailed insights on profile views.
Q. Does LinkedIn premium show who searched you?
Yes, LinkedIn Premium allows users to see who viewed their profile, with Premium Career members able to view up to 90 days of viewers and Premium Business up to 365 days. However, viewers in private mode remain anonymous.
Q. Can I use LinkedIn premium without paying?
Yes, LinkedIn offers a free trial for its Premium services, allowing users to explore the features for 1 month without charges. However, credit card details are required, and if not canceled before the trial ends, the subscription will convert to a paid one.
Q. Will LinkedIn premium get me a job?
While LinkedIn Premium doesn’t guarantee a job, it can enhance visibility and provide valuable data for job applications. Effective use of Premium features can increase job search success, but other factors like profile strength and networking also play a role.
Q. Which LinkedIn plan is best?
The best LinkedIn Premium plan depends on individual goals. For job seekers, Premium Career is recommended, while recruiters may prefer Recruiter Lite. Sales professionals can benefit from Sales Navigator, and businesses from Premium Business.
Q. Who should use LinkedIn premium?
LinkedIn Premium is suitable for job seekers, business owners, sales professionals, recruiters, and learners. Each plan offers features aligned with specific goals, complemented by InMail credits for communication.
Q. Is LinkedIn Premium worth the cost?
Yes, LinkedIn Premium is worth the cost for those who have the budget, as it provides valuable tools and insights to help achieve professional goals.
Q. What is the cheapest LinkedIn premium plan?
The cheapest LinkedIn premium membership is LinkedIn Premium Career, priced at $29.99 per month or $239 per year if paid annually.
Q. How do I get LinkedIn Premium for free?
Every LinkedIn Premium subscription includes a one-month free trial, allowing users to evaluate the benefits without charges. Credit card details are required for sign-up.
